aSSOCIATE PARTNER

About ACID

ACID is a partner-led communications consultancy built to help startups and high-growth companies in emerging industries find clarity and earn trust. Through a unique senior-only model, we provide founders and leaders strategic counsel on communications, brand building, and reputation management that moves the needle on business outcomes in an increasingly challenging business landscape.

Why we’re hiring

The traditional agency model was built for a different era. Misaligned incentives, toxic politics, bloated retainers, and a culture of burnout have eroded the quality of work and the trust clients place in communications. ACID exists because we believe a better model is possible, and we’re building it while doing great work for brands who trust us. We’re looking for senior comms professionals who share that belief and want to champion a more intentional model with us.

The role

We are looking for an entrepreneur before anything else. This is an Associate Partner position for a senior comms professional with at least a decade of experience. You will co-lead or fully lead client engagements under the ACID brand, with full accountability for client outcomes, delivery quality, and stakeholder relationships. Day-to-day work will include the full spectrum of strategic communications as well as the management of a business, and no day will look the same.

This ranges from media pitching and content creation to strategic counsel, narrative and messaging development, spokesperson training, and thought leadership programs. Partners are expected to get their hands dirty, and nothing is too “junior” for anyone.

You will also be expected to contribute commercially. That means identifying aligned business opportunities, opening doors, cultivating relationships, and helping grow ACID’s client base across our markets of interest (Singapore, SEA, North America, Europe, Hong Kong, ANZ).

You’ll be expected to operate to ACID’s quality standards, represent the brand with integrity, and take full ownership of outcomes.

ACID’s ambition is to become a partner-owned consultancy where senior partners share in its equity and direction. Equity discussions are by invitation, and tied to sustained contribution, quality, and commercial performance over time.

We do not sponsor work visas of any sort.

Who this is for

• You’re an entrepreneurial comms maven who thinks like a founder and wants the unlimited upside of building and owning a communications business in this age of disruption

• You’re a strategic communications practitioner with at least ten years of experience and meaningful time spent in both agencies and startup roles, with demonstrable expertise in media relations and communications advisory

• You have an exceptional grasp of the technology and tools available to us today, and are already using AI and other tools to fundamentally transform how you work, serve clients, and further your craft

• You have a keen, insightful understanding of what the modern startup, scaleup, and company actually needs when it comes to strategic comms and reputation management in today’s hypersaturated and fragmented information landscape

• You’re probably too ambitious for the soon-to-be obsolete corporate environment or traditional agency and want to dedicate your time and energy to owning something more intentional, lucrative, and human, and that will live through the disruption of the next decade

• Lastly, you believe that we work to live, and that doing our job exceptionally well means we get more time for everything else life has to offer

Who this isn’t for

• Anyone looking to be another employee in a structured corporate environment

• Anyone who doesn't have the tenacity and grit to be a business owner and truly own their trajectory. Your upside is entirely up to you.

• Anyone who believes they are owed anything before demonstrating genuine value

• Anyone uncomfortable with outbound business development, rejection, or follow-up discipline

• Anyone who treats AI as a novelty or who hasn’t meaningfully integrated modern tools into how they work

• Anyone who needs constant supervision, or who dislikes weekly reporting and proactively taking accountability

• Anyone who requires work visa sponsorship

What you’ll need

• Excellent command of English (written and spoken). The ability to craft narratives, messaging frameworks, and strategic counsel that senior leaders will trust and act on.

• Proven ability to win, retain, and grow client relationships independently. You understand the commercial side of advisory and are comfortable building and owning a pipeline.

• The professionalism and temperament to represent ACID at the C-suite level across diverse industries and cultures.

• A thirst to constantly try new things and grow the business and our offering.

What’s on offer

• A performance-based compensation model that handsomely rewards origination, delivery and account servicing, and commercial contribution, with no ceiling on earnings. Your upside is entirely up to you. If you’re an exceptional operator, you’ll make significantly more than if you stayed in corporate or any agency.

• Full ownership. You decide what clients you work with, how scopes are structured, and most importantly, your trajectory.

• Access to ACID’s brand, credentials, collateral, and operational infrastructure.

• A genuine equity pathway for partners who demonstrate sustained contribution, leadership, and alignment with ACID’s long-term vision.

• The chance to co-build a consultancy that is actively championing a fresh model for the industry.

Compensation transparency

We believe in compensation transparency. This is a performance-based role. Associate Partners participate in a structured allocation model tied to the engagements they originate and deliver. Your earnings are a direct function of the value you create and the clients you serve.

As a practical guide, a realistic annual earnings range for an Associate Partner who is actively originating and leading engagements is SGD 100,000 to SGD 300,000, with significant upside for partners who consistently close and deliver high-value retainers and mandates.