Abstract black and blue swirling marbled design with streaks and bubbles.

Insights

Strategic insights on brand building, communications, and public relations for ambitious founders, operators, and teams driving high-growth companies in emerging industries.

Reputation Management Chester Tan Reputation Management Chester Tan

Your Most Undervalued Asset just got a number

We examine the landmark research that has finally put a financial value on reputation—$7 trillion globally, with an average 4.78% upside for companies that manage it well. We also make the argument that for founders and leaders in Asia, the real insight is not the number itself, but the finding that 60% of companies are in "Reputation Stagnation," neglecting their most valuable asset.

Read More

make your brand your competitive edge

Whether you’re raising, expanding, or entering new markets, your story matters.
Talk to us about shaping how the world sees your vision.

A 3D digital art piece featuring a geometric spiked sphere with neon pink, blue, and purple lines on a black background.